The ResellerRatings Blog

Bradley Poole

Bradley Poole
Brad Poole is Director of Sales for ResellerRatings, an Answers company that works closely with ForeSee.

Recent Posts

Stand out this holiday season: 3 steps to better ratings & more reviews

Posted by Bradley Poole on October 10, 2016

The holiday season is the biggest time of year for retailers, with many making 20-30% of their annual sales during this period.

But holiday sales are only projected to increase 1.8% this year, according to eMarketer. That means individual retailers hoping to stand out will have to do more to increase sales in 2016 and beyond. Meanwhile, advertising costs are skyrocketing  nearly doubling from 2012 to 2015, and projected to rise 90% in the next five years (source: Forrester).

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Topics: Ratings and Reviews